Digital CRM

Digital Customer Relationship Management (CRM) includes the development, management and further monetizing of your customer database through ongoing communications. Including existing, new and potential customers, a digital CRM strategy uses technology to deliver highly targeted messages to customers based on their relationship with your brand, status, spend, etc. Hogo Digital will help your brand develop a clear strategy, including the required technical assistance (data warehouse integrations, deployment systems) to build a highly profit-able CRM system across your brand touch points. Specific CRM initiatives include, but are not limited to:

Electronic Direct Mail (EDM; email blast) design, development, deployment

Customer Segmentation Strategy

Loyalty Programs (including website integrations for loyalty systems)

Data Warehouse Development

API Site Integrations (store, manage client databases and communication)